{"id":8838,"date":"2021-08-13T15:27:33","date_gmt":"2021-08-13T08:27:33","guid":{"rendered":"https:\/\/khaosat.me\/blog\/?p=8838"},"modified":"2025-02-21T10:51:59","modified_gmt":"2025-02-21T03:51:59","slug":"thi-truong-muc-tieu-la-gi","status":"publish","type":"post","link":"https:\/\/khaosat.me\/blog\/thi-truong-muc-tieu-la-gi\/","title":{"rendered":"Th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau l\u00e0 g\u00ec? Nh\u1eefng c\u00e1ch x\u00e1c \u0111\u1ecbnh th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau"},"content":{"rendered":"\n<p>S\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n c\u00f3 s\u1ee9c h\u1ea5p d\u1eabn l\u1edbn, th\u1ebf nh\u01b0ng li\u1ec7u c\u00f3 ph\u1ea3i t\u1ea5t c\u1ea3 kh\u00e1ch h\u00e0ng \u0111\u1ec1u mu\u1ed1n mua v\u00e0 c\u1ea7n t\u1edbi s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n? C\u00e2u tr\u1ea3 l\u1eddi ch\u1eafc ch\u1eafn l\u00e0 &#8220;Kh\u00f4ng&#8221;. Vi\u1ec7c b\u1ea1n <strong>x\u00e1c \u0111\u1ecbnh th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau<\/strong> ch\u00ednh l\u00e0 \u0111\u1ec3 gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 n\u00e0y. M\u1ecdi doanh nghi\u1ec7p mu\u1ed1n th\u00e0nh c\u00f4ng \u0111\u1ec1u ph\u1ea3i n\u1eafm ch\u1eafc th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau c\u1ee7a m\u00ecnh l\u00e0 g\u00ec v\u00e0 c\u00f3 nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c ph\u00f9 h\u1ee3p \u0111\u1ec3 ph\u00e1t tri\u1ec3n n\u00f3 m\u1ed9t c\u00e1ch t\u1ed1t nh\u1ea5t. N\u1ebfu b\u1ea1n c\u0169ng \u0111ang t\u00ecm hi\u1ec3u v\u1ec1 v\u1ea5n \u0111\u1ec1 n\u00e0y, h\u00e3y theo d\u00f5i b\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y, ch\u1eafc ch\u1eafn b\u1ea1n s\u1ebd c\u00f3 \u0111\u01b0\u1ee3c nh\u1eefng ki\u1ebfn th\u1ee9c b\u1ed5 \u00edch cho c\u00f4ng vi\u1ec7c kinh doanh c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">1. Th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau l\u00e0 g\u00ec?&nbsp;<\/h2>\n\n\n\n<p>Th\u1ecb tr\u01b0\u1eddng n\u00f3i chung \u0111\u01b0\u1ee3c hi\u1ec3u l\u00e0 n\u01a1i di\u1ec5n ra nh\u1eefng trao \u0111\u1ed5i gi\u1eefa ng\u01b0\u1eddi mua v\u00e0 ng\u01b0\u1eddi b\u00e1n, mang l\u1ea1i gi\u00e1 tr\u1ecb cho c\u1ea3 2 b\u00ean. Th\u1ecb tr\u01b0\u1eddng bao g\u1ed3m t\u1ea5t c\u1ea3 c\u00e1c kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i v\u00e0 kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng \u0111\u1ed1i v\u1edbi s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5, h\u1ecd l\u00e0 nh\u1eefng ng\u01b0\u1eddi c\u00f3 kh\u1ea3 n\u0103ng ti\u1ebfp c\u1eadn, mong mu\u1ed1n, nhu c\u1ea7u s\u1eed d\u1ee5ng c\u0169ng nh\u01b0 ngu\u1ed3n t\u00e0i ch\u00ednh \u0111\u1ec3 th\u1ef1c hi\u1ec7n h\u00e0nh vi chuy\u1ec3n \u0111\u1ed5i (mua v\u00e0 s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5).<\/p>\n\n\n\n<p><strong>Th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau<\/strong> hay Target Market l\u00e0 ph\u00e2n kh\u00fac ch\u1ee9a m\u1ed9t t\u1ec9 l\u1ec7 l\u1edbn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng, ph\u00f9 h\u1ee3p v\u1edbi s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5 v\u00e0 h\u01b0\u1edbng \u0111i ri\u00eang c\u1ee7a doanh nghi\u1ec7p. Doanh nghi\u1ec7p s\u1ebd ph\u1ea3i ti\u1ebfn h\u00e0nh nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ec3 thu h\u00fat v\u00e0 \u0111\u00e1p \u1ee9ng t\u1ed1i \u0111a nhu c\u1ea7u kh\u00e1ch h\u00e0ng thu\u1ed9c \u0111o\u1ea1n th\u1ecb tr\u01b0\u1eddng n\u00e0y \u0111\u1ec3 k\u00edch th\u00edch mua h\u00e0ng, chuy\u1ec3n h\u1ecd th\u00e0nh nh\u1eefng kh\u00e1ch h\u00e0ng trung th\u00e0nh v\u00e0 mang l\u1ea1i doanh thu cho c\u00f4ng ty.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/stawell-wordpress.sgp1.cdn.digitaloceanspaces.com\/wp-content\/uploads\/2021\/08\/lua-chon-thi-truong-muc-tieu.jpg\" alt=\"L\u1ef1a ch\u1ecdn th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau\" class=\"wp-image-9286\" width=\"709\" height=\"399\" srcset=\"https:\/\/stawell-wordpress.sgp1.digitaloceanspaces.com\/wp-content\/uploads\/2021\/08\/lua-chon-thi-truong-muc-tieu.jpg 945w, https:\/\/stawell-wordpress.sgp1.digitaloceanspaces.com\/wp-content\/uploads\/2021\/08\/lua-chon-thi-truong-muc-tieu.jpg 300w, https:\/\/stawell-wordpress.sgp1.digitaloceanspaces.com\/wp-content\/uploads\/2021\/08\/lua-chon-thi-truong-muc-tieu.jpg 768w, https:\/\/stawell-wordpress.sgp1.digitaloceanspaces.com\/wp-content\/uploads\/2021\/08\/lua-chon-thi-truong-muc-tieu.jpg 600w\" sizes=\"auto, (max-width: 709px) 100vw, 709px\" \/><figcaption>Th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau ch\u1ee9a m\u1ed9t t\u1ec9 l\u1ec7 l\u1edbn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng c\u1ee7a doanh nghi\u1ec7p<\/figcaption><\/figure><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">2. V\u00ec sao doanh nghi\u1ec7p c\u1ea7n x\u00e1c \u0111\u1ecbnh th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau?<\/h2>\n\n\n\n<p>C\u00f3 kh\u00f4ng \u00edt ch\u1ee7 doanh nghi\u1ec7p nh\u1eadn \u0111\u1ecbnh r\u1eb1ng s\u1ea3n ph\u1ea9m t\u1ed1t v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng s\u1ebd \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng y\u00eau th\u00edch. Tuy nhi\u00ean, s\u1ef1 th\u1eadt l\u00e0 th\u1ecb tr\u01b0\u1eddng v\u00f4 c\u00f9ng r\u1ed9ng l\u1edbn, kh\u00f4ng c\u00f3 b\u1ea5t k\u1ef3 doanh nghi\u1ec7p n\u00e0o c\u00f3 th\u1ec3 \u0111\u00e1p \u1ee9ng \u0111\u01b0\u1ee3c to\u00e0n b\u1ed9 th\u1ecb tr\u01b0\u1eddng k\u1ec3 c\u1ea3 doanh nghi\u1ec7p h\u00e0ng \u0111\u1ea7u th\u1ebf gi\u1edbi. \u0110\u00e2y l\u00e0 m\u1ed9t suy ngh\u0129 sai l\u1ea7m b\u1edfi d\u00f9 s\u1ea3n ph\u1ea9m hay d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n c\u00f3 t\u1ed1t \u0111\u1ebfn \u0111\u00e2u th\u00ec n\u00f3 ch\u1ec9 ph\u00f9 h\u1ee3p v\u1edbi m\u1ed9t nh\u00f3m ng\u01b0\u1eddi nh\u1ea5t \u0111\u1ecbnh. L\u00e0m sao b\u1ea1n c\u00f3 ch\u1eafc ch\u1eafn r\u1eb1ng m\u00ecnh b\u00e1n cho \u0111\u00fang ng\u01b0\u1eddi?<\/p>\n\n\n\n<p>Thay v\u00ec vi\u1ec7c b\u1ea1n c\u1ee9 m\u00e3i l\u00e3ng ph\u00ed t\u00e0i nguy\u00ean v\u00e0o s\u1ed1 \u0111\u1ed9ng, t\u1ea1i sao kh\u00f4ng d\u00e0nh t\u1ed5ng l\u1ef1c \u0111\u1ec3 \u201c\u0111\u1ea7u t\u01b0\u201d cho t\u1ec7p \u0111\u1ed1i t\u01b0\u1ee3ng ti\u1ec1m n\u0103ng g\u1ecdi chung l\u00e0 \u201c<strong>th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau<\/strong>\u201d. V\u00e0 h\u00e3y xem 3 l\u00fd do d\u01b0\u1edbi \u0111\u00e2y \u0111\u1ec3 th\u1ea5y r\u00f5 h\u01a1n v\u1ec1 t\u1ea7m quan tr\u1ecdng khi \u0111\u1ecbnh h\u01b0\u1edbng \u0111\u00fang v\u1ec1 th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2.1. Ki\u1ec3m so\u00e1t k\u1ef3 v\u1ecdng d\u1ec5 h\u01a1n<\/h3>\n\n\n\n<p><strong>X\u00e1c \u0111\u1ecbnh th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau<\/strong> ch\u00ednh x\u00e1c s\u1ebd gi\u00fap doanh nghi\u1ec7p c\u00f3 th\u1ec3 t\u1ea1o ra nh\u1eefng s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5 \u0111\u00e1p \u1ee9ng \u0111\u00fang mong \u0111\u1ee3i c\u1ee7a kh\u00e1ch h\u00e0ng. S\u1ea3n ph\u1ea9m hay d\u1ecbch v\u1ee5 \u0111\u00f3 s\u1ebd \u0111\u01b0\u1ee3c gi\u1edbi thi\u1ec7u v\u1edbi nh\u1eefng t\u00ednh n\u0103ng v\u00e0 hi\u1ec7u qu\u1ea3 cao, c\u00f3 th\u1ec3 \u0111\u00e1p \u1ee9ng \u0111\u01b0\u1ee3c mong \u0111\u1ee3i v\u00e0 k\u1ef3 v\u1ecdng c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n<p>Doanh nghi\u1ec7p c\u00f3 th\u1ec3 h\u1ea1n ch\u1ebf t\u1ed1i \u0111a vi\u1ec7c kh\u00e1ch h\u00e0ng c\u00f3 nh\u1eefng k\u1ef3 v\u1ecdng kh\u00f4ng th\u1ef1c t\u1ebf v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5 c\u1ee7a m\u00ecnh. B\u00ean c\u1ea1nh \u0111\u00f3 c\u00f3 th\u1ec3 chinh ph\u1ee5c \u0111\u01b0\u1ee3c nh\u00f3m kh\u00e1ch h\u00e0ng y\u00eau th\u00edch v\u00e0 h\u00e0i l\u00f2ng v\u1edbi s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5 c\u1ee7a doanh nghi\u1ec7p \u0111\u1ed3ng th\u1eddi s\u1eb5n s\u00e0ng ti\u1ebfp t\u1ee5c \u1ee7ng h\u1ed9 cho nh\u1eefng l\u1ea7n sau.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2.2. Ho\u00e0n thi\u1ec7n s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5<\/h3>\n\n\n\n<p>B\u1ea5t k\u00ec m\u1ed9t doanh nghi\u1ec7p n\u00e0o c\u0169ng lu\u00f4n h\u01b0\u1edbng \u0111\u1ebfn m\u1ee5c ti\u00eau cung c\u1ea5p \u0111\u1ebfn kh\u00e1ch h\u00e0ng nh\u1eefng s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5 t\u1ed1t nh\u1ea5t. Tuy nhi\u00ean trong th\u1ef1c t\u1ebf vi\u1ec7c tri\u1ec3n khai k\u1ebf ho\u1ea1ch nh\u01b0 th\u1ebf n\u00e0o \u0111\u1ec3 c\u00f3 th\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau \u0111\u1ec1 ra th\u00ec kh\u00f4ng h\u1ec1 d\u1ec5 d\u00e0ng n\u1ebfu kh\u00f4ng th\u1ec3 x\u00e1c \u0111\u1ecbnh kh\u00e1ch h\u00e0ng c\u1ee7a doanh nghi\u1ec7p l\u00e0 ai? V\u00ec v\u1eady doanh nghi\u1ec7p c\u1ea7n ph\u1ea3i x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c <strong>th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau<\/strong> c\u1ee5 th\u1ec3 \u0111\u1ec3 gi\u00fap ho\u00e0n thi\u1ec7n c\u00e1c s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5 theo \u0111\u00fang h\u01b0\u1edbng, \u0111\u00e1p \u1ee9ng t\u1ed1i \u0111a nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2.3. N\u00e2ng cao hi\u1ec7u qu\u1ea3 v\u00e0 gi\u1ea3m chi ph\u00ed qu\u1ea3ng c\u00e1o<\/h3>\n\n\n\n<p>Vi\u1ec7c b\u1ea1n hi\u1ec3u r\u00f5 v\u1ec1 kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u00e0 \u0111\u01b0a h\u1ecd v\u00e0o <strong>th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau<\/strong> s\u1ebd h\u1ed7 tr\u1ee3 chi\u1ebfn l\u01b0\u1ee3c qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n tr\u1edf n\u00ean hi\u1ec7u qu\u1ea3 h\u01a1n g\u1ea5p nhi\u1ec1u l\u1ea7n v\u00e0 c\u0169ng \u0111\u1ed3ng ngh\u0129a chi ph\u00ed c\u1ee7a b\u1ea1n d\u00e0nh cho qu\u1ea3ng c\u00e1o c\u0169ng gi\u1ea3m \u0111i \u0111\u00e1ng k\u1ec3. Khi b\u1ea1n n\u1eafm \u0111\u01b0\u1ee3c nh\u1eefng th\u00f4ng tin v\u1ec1 th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau \u0111\u1ed3ng ngh\u0129a v\u1edbi vi\u1ec7c b\u1ea1n \u0111\u00e3 hi\u1ec3u v\u1ec1 m\u1ed9t ph\u1ea7n n\u00e0o \u0111\u00f3 v\u1ec1 h\u00e0nh vi c\u1ee7a kh\u00e1ch h\u00e0ng: H\u1ecd th\u01b0\u1eddng s\u1eed d\u1ee5ng m\u1ea1ng x\u00e3 h\u1ed9i n\u00e0o, h\u1ecd th\u00edch h\u00ecnh th\u1ee9c gi\u1ea3i tr\u00ed n\u00e0o, h\u1ecd hay \u0111\u1ecdc b\u00e1o hay t\u1ea1p ch\u00ed, nh\u00e2n t\u1ed1 n\u00e0o quy\u1ebft \u0111\u1ecbnh \u0111\u1ebfn h\u00e0nh vi mua h\u00e0ng c\u1ee7a h\u1ecd\u2026.&nbsp;<\/p>\n\n\n\n<p>B\u1eb1ng nh\u1eefng th\u00f4ng tin thu th\u1eadp \u0111\u01b0\u1ee3c, h\u00e3y th\u1ed1ng k\u00ea v\u00e0 ph\u00e2n t\u00edch d\u1eef li\u1ec7u, t\u1eeb \u0111\u00f3 t\u1ea1o n\u00ean nh\u1eefng th\u00f4ng \u0111i\u1ec7p, chi\u1ebfn l\u01b0\u1ee3c qu\u1ea3ng c\u00e1o ph\u00f9 h\u1ee3p, cho kh\u1ea3 n\u0103ng ti\u1ebfp th\u1ecb cao v\u00e0 d\u1ec5 ghi nh\u1edb \u0111\u1ed1i v\u1edbi th\u1ecb tr\u01b0\u1eddng.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/stawell-wordpress.sgp1.cdn.digitaloceanspaces.com\/wp-content\/uploads\/2021\/08\/kinh-doanh-hieu-qua-va-giam-chi-phi-quang-cao.jpg\" alt=\"Gi\u1ea3m chi ph\u00ed khi ch\u1ecdn \u0111\u00fang th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau\" class=\"wp-image-9284\" width=\"768\" height=\"384\" srcset=\"https:\/\/stawell-wordpress.sgp1.digitaloceanspaces.com\/wp-content\/uploads\/2021\/08\/kinh-doanh-hieu-qua-va-giam-chi-phi-quang-cao.jpg 1024w, https:\/\/stawell-wordpress.sgp1.digitaloceanspaces.com\/wp-content\/uploads\/2021\/08\/kinh-doanh-hieu-qua-va-giam-chi-phi-quang-cao.jpg 300w, https:\/\/stawell-wordpress.sgp1.digitaloceanspaces.com\/wp-content\/uploads\/2021\/08\/kinh-doanh-hieu-qua-va-giam-chi-phi-quang-cao.jpg 768w, https:\/\/stawell-wordpress.sgp1.digitaloceanspaces.com\/wp-content\/uploads\/2021\/08\/kinh-doanh-hieu-qua-va-giam-chi-phi-quang-cao.jpg 600w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><figcaption>X\u00e1c \u0111\u1ecbnh th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau gi\u00fap gi\u1ea3m chi ph\u00ed v\u00e0 n\u00e2ng cao hi\u1ec7u qu\u1ea3 kinh doanh<\/figcaption><\/figure><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">3. Quy tr\u00ecnh x\u00e1c \u0111\u1ecbnh th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau&nbsp;<\/h2>\n\n\n\n<p>Nh\u1eefng l\u1ee3i \u00edch c\u1ee7a <strong>th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau<\/strong> \u0111\u1ed1i v\u1edbi doanh nghi\u1ec7p l\u00e0 c\u1ef1c k\u1ef3 quan tr\u1ecdng \u0111\u1ed1i v\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n l\u00e2u d\u00e0i c\u1ee7a doanh nghi\u1ec7p v\u00e0 \u0111\u00e3 \u0111\u01b0\u1ee3c th\u1ef1c t\u1ebf ch\u1ee9ng minh. V\u1ea5n \u0111\u1ec1 \u0111\u1eb7t ra \u1edf \u0111\u00e2y l\u00e0 l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 c\u00f3 th\u1ec3 x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c th\u1ecb tr\u01b0\u1eddng n\u00e0y? M\u1eddi c\u00e1c b\u1ea1n h\u00e3y ti\u1ebfp t\u1ee5c theo d\u00f5i b\u00e0i vi\u1ebft v\u00e0 c\u00e2u tr\u1ea3 l\u1eddi ch\u00ednh l\u00e0 c\u00e1c b\u01b0\u1edbc sau \u0111\u00e2y:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">B\u01b0\u1edbc 1: Nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng<\/h3>\n\n\n\n<p>Nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng l\u00e0 b\u01b0\u1edbc \u0111\u1ea7u ti\u00ean v\u00e0 c\u0169ng l\u00e0 b\u01b0\u1edbc c\u1ef1c k\u00ec quan tr\u1ecdng gi\u00fap b\u1ea1n hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 th\u1ecb tr\u01b0\u1eddng v\u00e0 kh\u00e1ch h\u00e0ng, c\u00e0ng hi\u1ec3u r\u00f5 v\u1ec1 th\u1ecb tr\u01b0\u1eddng v\u00e0 kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng c\u00e0ng c\u00f3 nhi\u1ec1u c\u01a1 h\u1ed9i th\u00e0nh c\u00f4ng. N\u1ebfu kh\u00f4ng c\u00f3 nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng, nh\u00e0 s\u00e1ng l\u1eadp c\u00f3 th\u1ec3 th\u01b0\u1eddng xuy\u00ean \u0111\u1ee9ng tr\u01b0\u1edbc nh\u1eefng quy\u1ebft \u0111\u1ecbnh 50-50, kh\u00f4ng bi\u1ebft li\u1ec7u s\u1ea3n ph\u1ea9m hay chi\u1ebfn d\u1ecbch truy\u1ec1n th\u00f4ng n\u00e0y c\u00f3 th\u00e0nh c\u00f4ng hay kh\u00f4ng.<\/p>\n\n\n\n<p>Nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng kh\u00f4ng ph\u1ea3i l\u00e0 c\u00e1nh c\u1eeda 100% mang b\u1ea1n \u0111\u1ebfn th\u00e0nh c\u00f4ng nh\u01b0ng n\u00f3 l\u00e0 chi\u1ebfc la b\u00e0n ch\u1ec9 b\u1ea1n h\u01b0\u1edbng \u0111i \u0111\u1ebfn c\u00e1nh c\u1eeda \u0111\u00f3. Nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng gi\u00fap b\u1ea1n tr\u00e1nh \u0111\u01b0\u1ee3c nhi\u1ec1u quy\u1ebft \u0111\u1ecbnh sai l\u1ea7m, <meta charset=\"utf-8\">l\u00e3ng ph\u00ed c\u00f4ng s\u1ee9c, ti\u1ec1n b\u1ea1c.<\/p>\n\n\n\n<p>Doanh nghi\u1ec7p c\u1ea7n th\u1ef1c hi\u1ec7n c\u00e1c ho\u1ea1t \u0111\u1ed9ng thu th\u1eadp th\u00f4ng tin v\u1ec1 th\u1ecb tr\u01b0\u1eddng. Sau \u0111\u00f3 ph\u00e2n t\u00edch c\u00e1c d\u1eef li\u1ec7u thu \u0111\u01b0\u1ee3c \u0111\u1ec3 n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c th\u1ecb hi\u1ebfu nhu c\u1ea7u c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng.&nbsp;Qua \u0111\u00f3 c\u00f3 th\u1ec3 t\u1ed5ng h\u1ee3p \u0111\u01b0\u1ee3c c\u00e1c mong mu\u1ed1n, nguy\u1ec7n v\u1ecdng v\u00e0 nh\u1eefng \u0111\u00e1nh gi\u00e1 c\u1ee7a nhi\u1ec1u \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng kh\u00e1c nhau v\u1ec1 c\u00e1c s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5 tr\u00ean th\u1ecb tr\u01b0\u1eddng. T\u00f9y thu\u1ed9c v\u00e0o y\u00eau c\u1ea7u v\u00e0 \u0111i\u1ec1u ki\u1ec7n c\u1ee7a m\u1ed7i doanh nghi\u1ec7p m\u00e0 c\u00f3 ph\u01b0\u01a1ng ph\u00e1p ph\u00f9 h\u1ee3p \u0111\u00e1p \u1ee9ng hi\u1ec7u qu\u1ea3 chi\u1ebfn l\u01b0\u1ee3c kinh doanh, tr\u00e1nh l\u00e3ng ph\u00ed t\u00e0i nguy\u00ean c\u1ee7a c\u00f4ng ty.<\/p>\n\n\n\n<p class=\"has-text-align-center\"><strong><a rel=\"noreferrer noopener\" href=\"https:\/\/khaosat.me\/\" target=\"_blank\">\u0110\u0103ng k\u00ed t\u00e0i kho\u1ea3n mi\u1ec5n ph\u00ed \u0111\u1ec3 t\u1ea1o nh\u1eefng b\u1ea3ng kh\u1ea3o s\u00e1t \u0111\u1eb9p m\u1eaft v\u1edbi Khaosat.me!<\/a><\/strong><\/p>\n\n\n\n<p class=\"has-text-align-center\"><strong>\u2193<\/strong><\/p>\n\n\n\n<iframe loading=\"lazy\" width=\"100%\" height=\"600px\" src=\"https:\/\/khaosat.me\/embed\/survey\/mau-khao-sat-tieu-dung-07ecd45\" frameborder=\"0\" allowfullscreen=\"\"><\/iframe>\n\n\n<div style=\"border-radius: 4px; border: 1px solid #0fd47b; display: flex; flex-direction: column; margin-bottom: 1rem\">\r\n<div style=\"background-image: linear-gradient(-30deg, #FCE38A, #F38181); border-top-left-radius: 4px; border-top-right-radius: 4px; color: white; padding: 1rem;\"><strong>Khaosat.me - N\u1ec1n t\u1ea3ng nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng tr\u1ef1c tuy\u1ebfn h\u00e0ng \u0111\u1ea7u Vi\u1ec7t Nam<\/strong><\/div>\r\n<div style=\"padding: 1rem 1rem 0 1rem;\">Ch\u00fang t\u00f4i chuy\u00ean th\u1ef1c hi\u1ec7n c\u00e1c d\u1ef1 \u00e1n <strong>nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng<\/strong> nh\u01b0 \u0111\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u, s\u1ee9c kh\u1ecfe th\u01b0\u01a1ng hi\u1ec7u, \u0111o l\u01b0\u1eddng \u0111\u1ed9 l\u1edbn th\u1ecb tr\u01b0\u1eddng, nghi\u00ean c\u1ee9u h\u00e0nh vi kh\u00e1ch h\u00e0ng, nghi\u00ean c\u1ee9u s\u1ea3n ph\u1ea9m v\u00e0 \u0111\u1ecbnh gi\u00e1 s\u1ea3n ph\u1ea9m, \u0111\u00e1nh gi\u00e1 m\u1ee9c \u0111\u1ed9 h\u00e0i l\u00f2ng kh\u00e1ch h\u00e0ng, nghi\u00ean c\u1ee9u \u0111\u1ed9 hi\u1ec7u qu\u1ea3 c\u1ee7a chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o, nghi\u00ean c\u1ee9u \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh, kh\u1ea3o s\u00e1t nh\u00e2n s\u1ef1 n\u1ed9i b\u1ed9,...<\/div>\r\n<div style=\"padding: 1rem 1rem 0 1rem;\"> N\u1ebfu Anh\/Ch\u1ecb ch\u01b0a t\u00ecm \u0111\u01b0\u1ee3c c\u00f4ng ty nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng n\u00e0o t\u1ed1t th\u00ec c\u00f3 th\u1ec3 ch\u1ecdn Khaosat.me \u0111\u1ec3 y\u00ean t\u00e2m v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng. Ch\u1ec9 v\u1edbi Khaosat.me, Anh\/Ch\u1ecb c\u00f3 trong tay m\u1ecdi c\u00f4ng c\u1ee5 \u0111\u1ec3 nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng:<\/div>\r\n<div style=\"padding: 1rem\">\r\n<ul style=\"margin: 0; list-style-type: none; padding-left: 20px\">\r\n    <li>\u2705 H\u1ec7 th\u1ed1ng t\u1ea1o b\u1ea3ng kh\u1ea3o s\u00e1t online chu\u1ea9n ch\u1ec9nh<\/li>\r\n \t<li>\u2705 C\u1ed9ng \u0111\u1ed3ng 2 tri\u1ec7u \u0111\u00e1p vi\u00ean \u0111\u01b0\u1ee3c ki\u1ec3m duy\u1ec7t nghi\u00eam ng\u1eb7t<\/li>\r\n \t<li>\u2705 Thu\u1eadt to\u00e1n AI gi\u00fap chuy\u1ec3n b\u1ea3ng c\u00e2u h\u1ecfi \u0111\u1ebfn \u0111\u00fang \u0111\u1ed1i t\u01b0\u1ee3ng<\/li>\r\n \t<li>\u2705 C\u00f4ng c\u1ee5 thu th\u1eadp, b\u00e1o c\u00e1o v\u00e0 ph\u00e2n t\u00edch d\u1eef li\u1ec7u real time<\/li>\r\n<\/ul><\/div>\r\n<div style=\"padding: 0 1rem 1rem 1rem;\">Khaosat.me cam k\u1ebft mang \u0111\u1ebfn cho doanh nghi\u1ec7p k\u1ebft qu\u1ea3 <strong> ch\u00ednh x\u00e1c, nhanh ch\u00f3ng <\/strong> v\u1edbi <strong> chi ph\u00ed h\u1ee3p l\u00fd nh\u1ea5t.<\/strong><\/div>\r\n<strong style=\"padding: 1rem 1rem 0 1rem;\">Khaosat.me - L\u1eafng nghe \u0111\u1ec3 th\u00e0nh c\u00f4ng<\/strong>\r\n<div style=\"padding: 0.5rem\">\r\n<ul style=\"margin: 0\">\r\n<li>Hotline: <strong>0837 12 32 32<\/strong><\/li>\r\n<li>Email: support@khaosat.me<\/li>\r\n<li>Website: <a href= \" https:\/\/khaosat.me\/ \" > Khaosat.me <\/a><\/li>\r\n<\/ul>\r\n<\/div>\r\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\">B\u01b0\u1edbc 2: Ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng<\/h3>\n\n\n\n<p>L\u00e0 b\u01b0\u1edbc nghi\u00ean c\u1ee9u x\u00e1c \u0111\u1ecbnh vi\u1ec7c ph\u00e2n chia kh\u00e1ch h\u00e0ng d\u1ef1a tr\u00ean c\u00e1c \u0111\u1eb7c \u0111i\u1ec3m nh\u01b0 thu nh\u1eadp, tu\u1ed5i t\u00e1c, gi\u1edbi t\u00ednh, \u0111\u1eb7c \u0111i\u1ec3m t\u00ednh c\u00e1ch. \u0110\u00e2y l\u00e0 <strong>c\u00e1ch x\u00e1c \u0111\u1ecbnh th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau<\/strong> b\u1eb1ng c\u00e1ch t\u1ea1o ra c\u00e1c t\u1eadp h\u1ee3p con hay c\u00e1c nh\u00f3m nh\u1ecf c\u1ee7a m\u1ed9t th\u1ecb tr\u01b0\u1eddng \u0111\u1ec3 hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau.&nbsp;<\/p>\n\n\n\n<p>Trong c\u00e1c h\u00ecnh th\u1ee9c ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng th\u00ec ph\u00e2n kh\u00fac nh\u00e2n kh\u1ea9u h\u1ecdc l\u00e0 h\u00ecnh th\u1ee9c ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng ph\u1ed5 bi\u1ebfn nh\u1ea5t v\u00e0 mang \u0111\u1ebfn k\u1ebft qu\u1ea3 kh\u1ea3 quan nh\u1ea5t. Doanh nghi\u1ec7p s\u1ebd c\u0103n c\u1ee9 v\u00e0o \u0111\u1ed9 tu\u1ed5i, gi\u1edbi t\u00ednh, ngh\u1ec1 nghi\u1ec7p, thu nh\u1eadp, ch\u1ee7ng t\u1ed1c \u0111\u1ec3 ph\u00e2n lo\u1ea1i th\u1ecb tr\u01b0\u1eddng. Ngo\u00e0i ra c\u00f2n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng th\u00eam h\u00ecnh th\u1ee9c ph\u00e2n kh\u00fac t\u00e2m l\u00fd, ph\u00e2n kh\u00fac \u0111\u1ecba l\u00fd ho\u1eb7c ph\u00e2n \u0111o\u1ea1n h\u00e0nh vi.<\/p>\n\n\n\n<p>M\u1ed9t ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng ho\u00e0n h\u1ea3o c\u1ea7n:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u0110o l\u01b0\u1eddng \u0111\u01b0\u1ee3c: Doanh nghi\u1ec7p c\u00f3 th\u1ec3 \u01b0\u1edbc t\u00ednh \u0111\u01b0\u1ee3c v\u1ec1 \u0111\u1ed9 l\u1edbn c\u1ee7a c\u00e1c ph\u00e2n nh\u00f3m \u0111\u1ec3 ph\u00e2n b\u1ed5 chi ph\u00ed marketing h\u1ee3p l\u00fd.<\/li><li>Kh\u1ea3 n\u0103ng ti\u1ebfp c\u1eadn: Doanh nghi\u1ec7p c\u00f3 th\u1ec3 th\u00f4ng qua c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb qu\u1ea3ng c\u00e1o \u0111\u1ec3 ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng v\u00e0 \u0111\u1ea3m b\u1ea3o m\u1ee9c chi ph\u00ed th\u1ef1c hi\u1ec7n ph\u00f9 h\u1ee3p.<\/li><li>Ph\u00e2n kh\u00fac \u0111\u1ee7 l\u1edbn \u0111\u1ec3 doanh nghi\u1ec7p c\u00f3 th\u1ec3 ki\u1ebfm \u0111\u01b0\u1ee3c l\u1ee3i nhu\u1eadn<\/li><li>\u0110\u1ea3m b\u1ea3o t\u00ednh kh\u1ea3 thi v\u00e0 \u0111\u00e1p \u1ee9ng c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb c\u1ee7a doanh nghi\u1ec7p.<\/li><\/ul>\n\n\n\n<p>Sau khi n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng s\u1ebd gi\u00fap doanh nghi\u1ec7p ti\u1ebfp c\u1eadn v\u1edbi kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c g\u1ea7n h\u01a1n. \u0110\u01b0a ra \u0111\u01b0\u1ee3c c\u00e1c chi\u1ebfn l\u01b0\u1ee3c kinh doanh, t\u1ea1o th\u00f4ng tin ti\u1ebfp th\u1ecb v\u00e0o \u0111\u00fang m\u1ee5c ti\u00eau th\u1ecb tr\u01b0\u1eddng c\u1ea7n khai th\u00e1c v\u00e0 \u0111\u00e1p \u1ee9ng hi\u1ec7u qu\u1ea3. T\u1eeb \u0111\u00f3 gi\u00fap mang \u0111\u1ebfn t\u1ef7 l\u1ec7 ph\u1ea3n h\u1ed3i t\u1ed1t h\u01a1n \u0111\u1ed3ng th\u1eddi gi\u1ea3m t\u1ed1i \u0111a c\u00e1c chi ph\u00ed cho doanh nghi\u1ec7p trong vi\u1ec7c t\u00ecm ki\u1ebfm th\u1ecb tr\u01b0\u1eddng.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/stawell-wordpress.sgp1.cdn.digitaloceanspaces.com\/wp-content\/uploads\/2021\/04\/phan-khuc-thi-truong-la-gi.jpg\" alt=\"Ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng v\u00e0 x\u00e1c \u0111\u1ecbnh th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau\" class=\"wp-image-8521\" width=\"720\" height=\"473\"\/><figcaption>Ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng v\u00e0 x\u00e1c \u0111\u1ecbnh th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau<\/figcaption><\/figure><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">B\u01b0\u1edbc 3: X\u00e1c \u0111\u1ecbnh ph\u00e2n kh\u00fac h\u1ea5p d\u1eabn l\u00e0m th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau<\/h3>\n\n\n\n<p>B\u01b0\u1edbc ti\u1ebfp theo \u0111\u1ec3 <strong>x\u00e1c \u0111\u1ecbnh th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau<\/strong>, doanh nghi\u1ec7p c\u1ea7n t\u00ecm ra \u0111\u01b0\u1ee3c ph\u00e2n kh\u00fac h\u1ea5p d\u1eabn trong c\u00e1c ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng \u0111\u00e3 x\u00e2y d\u1ef1ng \u0111\u01b0\u1ee3c. Doanh nghi\u1ec7p c\u1ea7n c\u00f3 s\u1ef1 t\u1ed5ng h\u1ee3p v\u00e0 so s\u00e1nh gi\u1eefa c\u00e1c nh\u00f3m ph\u00e2n kh\u00fac \u0111\u1ec3 \u0111\u01b0a ra \u0111\u01b0\u1ee3c k\u1ebft qu\u1ea3 s\u1ed1 l\u01b0\u1ee3ng ng\u01b0\u1eddi ti\u00eau d\u00f9ng trong m\u1ed7i nh\u00f3m \u0111\u1ed3ng th\u1eddi x\u00e2y d\u1ef1ng \u0111\u01b0\u1ee3c c\u00e1c ti\u00eau ch\u00ed c\u1ee5 th\u1ec3 c\u1ee7a kh\u00e1ch h\u00e0ng khi h\u1ecd s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5. T\u1eeb \u0111\u00f3 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh \u0111\u00fang \u0111\u1eafn v\u1ec1 ph\u00e2n kh\u00fac h\u1ea5p d\u1eabn cho doanh nghi\u1ec7p c\u1ea7n theo \u0111u\u1ed5i. Ph\u00e2n kh\u00fac h\u1ea5p d\u1eabn c\u1ee7a doanh nghi\u1ec7p ch\u00ednh l\u00e0 ph\u00e2n kh\u00fac ph\u00f9 h\u1ee3p ch\u00ednh x\u00e1c v\u1edbi ti\u00eau ch\u00ed c\u1ee7a doanh nghi\u1ec7p.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">B\u01b0\u1edbc 4: Tri\u1ec3n khai chi\u1ebfn l\u01b0\u1ee3c marketing h\u01b0\u1edbng \u0111\u1ebfn th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau<\/h3>\n\n\n\n<p>\u0110\u1ec3 tri\u1ec3n khai chi\u1ebfn l\u01b0\u1ee3ng marketing h\u01b0\u1edbng \u0111\u1ebfn <strong>th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau<\/strong> nh\u1eb1m qu\u1ea3ng b\u00e1 v\u00e0 \u0111\u01b0a s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5 \u0111\u1ebfn nh\u1eefng kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u00e0 mang l\u1ea1i doanh thu cho c\u00f4ng ty th\u00ec doanh nghi\u1ec7p c\u1ea7n th\u1ef1c hi\u1ec7n \u0111\u00e1nh gi\u00e1 v\u00e0 nghi\u00ean c\u1ee9u c\u00e1c y\u1ebfu t\u1ed1 quan tr\u1ecdng sau:<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">\u0110\u00e1nh gi\u00e1 t\u00ednh h\u1ea5p d\u1eabn c\u1ee7a th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau<\/h4>\n\n\n\n<p>C\u00e1c ti\u00eau ch\u00ed \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 t\u00ednh h\u1ea5p d\u1eabn c\u1ee7a th\u1ecb tr\u01b0\u1eddng g\u1ed3m:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Quy m\u00f4 c\u1ee7a th\u1ecb tr\u01b0\u1eddng trong \u0111\u00f3 c\u1ea7n x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c t\u1ed5ng doanh thu, t\u1ed5ng s\u1ea3n l\u01b0\u1ee3ng ti\u00eau th\u1ee5 v\u00e0 t\u1ed5ng nhu c\u1ea7u.<\/li><li>\u0110\u00e1nh gi\u00e1 t\u1ed1c \u0111\u1ed9 ph\u00e1t tri\u1ec3n \u0111\u01b0\u1ee3c t\u00ednh b\u1eb1ng t\u1ef7 l\u1ec7 ph\u1ea7n tr\u0103m ph\u00e1t tri\u1ec3n h\u00e0ng n\u0103m so v\u1edbi nh\u1eefng n\u0103m tr\u01b0\u1edbc.<\/li><li>T\u1ef7 l\u1ec7 c\u1ea1nh tranh v\u00e0 m\u1ee9c \u0111\u1ed9 c\u1ea1nh tranh v\u1edbi c\u00e1c \u0111\u1ed1i th\u1ee7 kh\u00e1c c\u00f9ng th\u1ecb tr\u01b0\u1eddng.<\/li><li>Quy m\u00f4, s\u1ed1 l\u01b0\u1ee3ng v\u00e0 s\u1ee9c mua c\u1ee7a kh\u00e1ch h\u00e0ng.<\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Ph\u00e2n t\u00edch l\u1ee3i th\u1ebf c\u1ea1nh tranh c\u1ee7a doanh nghi\u1ec7p<\/h4>\n\n\n\n<p><strong>X\u00e1c \u0111\u1ecbnh l\u1ee3i th\u1ebf c\u1ea1nh tranh<\/strong> c\u1ee7a doanh nghi\u1ec7p so v\u1edbi c\u00e1c \u0111\u1ed1i th\u1ee7 kh\u00e1c c\u00f3 c\u00f9ng ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5.<\/li><li>D\u1ecbch v\u1ee5 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng.<\/li><li>Uy t\u00edn th\u01b0\u01a1ng hi\u1ec7u.<\/li><li>Ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i.<\/li><li>Bao b\u00ec s\u1ea3n ph\u1ea9m.<\/li><li>H\u00ecnh th\u1ee9c thanh to\u00e1n.<\/li><li>\u0110\u1ed9 ph\u1ee7 c\u00e1c k\u00eanh ph\u00e2n ph\u1ed1i, chi nh\u00e1nh, \u0111i\u1ec3m giao d\u1ecbch.<\/li><li>\u0110\u1ed9i ng\u0169 nh\u00e2n vi\u00ean.<\/li><\/ul>\n\n\n\n<p>Sau khi c\u00f3 \u0111\u01b0\u1ee3c nh\u1eefng th\u00f4ng tin c\u1ea7n thi\u1ebft, doanh nghi\u1ec7p c\u1ea7n d\u1ef1a v\u00e0o \u0111\u00f3 \u0111\u1ec3 x\u00e2y d\u1ef1ng nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c marketing hi\u1ec7u qu\u1ea3 \u0111\u1ec3 \u0111\u00e1nh b\u1ea1i \u0111\u1ed1i th\u1ee7, c\u1ea3i ti\u1ebfn s\u1ea3n ph\u1ea9m, chi\u1ebfm l\u0129nh th\u1ecb tr\u01b0\u1eddng v\u00e0 gia t\u0103ng l\u1ee3i nhu\u1eadn.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/stawell-wordpress.sgp1.cdn.digitaloceanspaces.com\/wp-content\/uploads\/2021\/08\/loi-the-canh-tranh-cua-doanh-nghiep.jpg\" alt=\"C\u1ea7n x\u00e1c \u0111\u1ecbnh l\u1ee3i th\u1ebf c\u1ea1nh tranh \u0111\u1ec3 chi\u1ebfm \u0111\u01b0\u1ee3c th\u1ecb ph\u1ea7n trong th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau\" class=\"wp-image-9285\" width=\"768\" height=\"416\" srcset=\"https:\/\/stawell-wordpress.sgp1.digitaloceanspaces.com\/wp-content\/uploads\/2021\/08\/loi-the-canh-tranh-cua-doanh-nghiep.jpg 1024w, https:\/\/stawell-wordpress.sgp1.digitaloceanspaces.com\/wp-content\/uploads\/2021\/08\/loi-the-canh-tranh-cua-doanh-nghiep.jpg 300w, https:\/\/stawell-wordpress.sgp1.digitaloceanspaces.com\/wp-content\/uploads\/2021\/08\/loi-the-canh-tranh-cua-doanh-nghiep.jpg 768w, https:\/\/stawell-wordpress.sgp1.digitaloceanspaces.com\/wp-content\/uploads\/2021\/08\/loi-the-canh-tranh-cua-doanh-nghiep.jpg 600w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><figcaption>C\u1ea7n x\u00e1c \u0111\u1ecbnh l\u1ee3i th\u1ebf c\u1ea1nh tranh \u0111\u1ec3 chi\u1ebfm \u0111\u01b0\u1ee3c th\u1ecb ph\u1ea7n trong th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau<\/figcaption><\/figure><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">4. Nh\u1eefng ph\u01b0\u01a1ng ph\u00e1p x\u00e1c \u0111\u1ecbnh <meta charset=\"utf-8\">ph\u00e2n kh\u00fac h\u1ea5p d\u1eabn l\u00e0m th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau<\/h2>\n\n\n\n<p>\u0110\u1ec3 x\u00e1c \u0111\u1ecbnh <strong>th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau c\u1ee7a doanh nghi\u1ec7p<\/strong> m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 c\u1ea7n \u00e1p d\u1ee5ng theo c\u00e1c ph\u01b0\u01a1ng \u00e1n sau \u0111\u00e2y:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">4.1. Bao ph\u1ee7 to\u00e0n b\u1ed9 th\u1ecb tr\u01b0\u1eddng<\/h3>\n\n\n\n<p>Bao ph\u1ee7 to\u00e0n b\u1ed9 th\u1ecb tr\u01b0\u1eddng hay c\u00f2n \u0111\u01b0\u1ee3c hi\u1ec3u l\u00e0 bao ph\u1ee7 chung, t\u1ee9c l\u00e0 doanh nghi\u1ec7p s\u1ebd g\u1ed9p chung c\u00e1c ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng nh\u1ecf th\u00e0nh m\u1ed9t ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng l\u1edbn, t\u1ea1i \u0111\u00e2y t\u1ea5t c\u1ea3 kh\u00e1ch h\u00e0ng s\u1ebd \u0111\u01b0\u1ee3c ph\u1ee5c v\u1ee5 theo m\u1ed9t c\u00e1ch th\u1ee9c t\u01b0\u01a1ng t\u1ef1 nhau. Doanh nghi\u1ec7p s\u1ebd tung ra c\u00e1c s\u1ea3n ph\u1ea9m \u0111\u00e1p \u1ee9ng nhu c\u1ea7u chung c\u1ee7a m\u1ecdi kh\u00e1ch h\u00e0ng trong th\u1ecb tr\u01b0\u1eddng n\u00e0y.<\/p>\n\n\n\n<p>Tuy nhi\u00ean ph\u01b0\u01a1ng \u00e1n n\u00e0y ch\u1ec9 d\u00e0nh cho nh\u1eefng doanh nghi\u1ec7p l\u1edbn, c\u00f3 t\u00ean tu\u1ed5i hay nh\u1eefng doanh nghi\u1ec7p \u1edf th\u1ecb tr\u01b0\u1eddng \u0111\u1ed9c quy\u1ec1n \u00edt c\u00f3 \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh th\u00ec m\u1edbi c\u00f3 th\u1ec3 th\u1ef1c hi\u1ec7n bao ph\u1ee7 to\u00e0n b\u1ed9 th\u1ecb tr\u01b0\u1eddng.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">4.2. T\u1eadp trung 1 ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng duy nh\u1ea5t<\/h3>\n\n\n\n<p>Thay v\u00ec l\u1ef1a ch\u1ecdn nhi\u1ec1u ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng kh\u00e1c nhau v\u1edbi c\u00e1c ph\u01b0\u01a1ng th\u1ee9c ti\u1ebfp th\u1ecb \u0111a d\u1ea1ng, th\u00ec doanh nghi\u1ec7p s\u1ebd ch\u1ec9 t\u1eadp trung m\u1ed9t ph\u00e2n kh\u00fac duy nh\u1ea5t. <\/p>\n\n\n\n<p>\u01afu \u0111i\u1ec3m c\u1ee7a <strong>c\u00e1ch x\u00e1c \u0111\u1ecbnh th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau<\/strong> n\u00e0y l\u00e0 nh\u1eadn th\u1ee9c r\u00f5 nhu c\u1ea7u c\u1ee7a th\u1ecb tr\u01b0\u1eddng n\u00ean \u0111\u00e1p \u1ee9ng t\u1ed1i \u0111a nhu c\u1ea7u kh\u00e1ch h\u00e0ng v\u00e0 chi\u1ebfm \u0111\u01b0\u1ee3c th\u1ecb ph\u1ea7n l\u1edbn, c\u00f3 \u0111\u01b0\u1ee3c l\u1ee3i th\u1ebf c\u1ea1nh tranh t\u1ed1t nh\u1ea5t.<\/p>\n\n\n\n<p>Song n\u00f3 v\u1eabn t\u1ed3n t\u1ea1i nh\u1eefng r\u1ee7i ro nh\u1ea5t \u0111\u1ecbnh, \u0111\u1eb7c bi\u1ec7t l\u00e0 vi\u1ec7c \u0111\u00e1nh m\u1ea5t th\u1ecb ph\u1ea7n khi c\u00f3 \u0111\u1ed1i th\u1ee7 kh\u00e1c xu\u1ea5t hi\u1ec7n v\u00e0o ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng duy nh\u1ea5t \u0111\u00f3. Th\u1eadm ch\u00ed n\u1ebfu g\u1eb7p ph\u1ea3i \u0111\u1ed1i th\u1ee7 m\u1ea1nh h\u01a1n v\u1ec1 ti\u1ec1m l\u1ef1c t\u00e0i ch\u00ednh v\u00e0 quy m\u00f4 th\u00ec c\u00f3 th\u1ec3 m\u1ea5t to\u00e0n b\u1ed9 th\u1ecb tr\u01b0\u1eddng.&nbsp;<\/p>\n\n\n\n<p>V\u00ec v\u1eady doanh nghi\u1ec7p n\u00ean c\u00f3 s\u1ef1 nghi\u00ean c\u1ee9u v\u00e0 \u0111\u01b0a ra chi\u1ebfn l\u01b0\u1ee3c ph\u00f9 h\u1ee3p \u0111\u1ec3 mang l\u1ea1i hi\u1ec7u qu\u1ea3 kinh doanh t\u1ed1t nh\u1ea5t.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"477\" src=\"https:\/\/stawell-wordpress.sgp1.cdn.digitaloceanspaces.com\/wp-content\/uploads\/2019\/08\/nghien-cuu-thi-truong-la-gi.jpg\" alt=\"T\u1eadp trung v\u00e0o m\u1ed9t ph\u00e2n kh\u00fac \u0111\u1ec3 chi\u1ebfm l\u0129nh th\u1ecb ph\u1ea7n\" class=\"wp-image-5207\" srcset=\"https:\/\/stawell-wordpress.sgp1.digitaloceanspaces.com\/wp-content\/uploads\/2019\/08\/nghien-cuu-thi-truong-la-gi.jpg 600w, https:\/\/stawell-wordpress.sgp1.digitaloceanspaces.com\/wp-content\/uploads\/2019\/08\/nghien-cuu-thi-truong-la-gi.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><figcaption>T\u1eadp trung v\u00e0o m\u1ed9t ph\u00e2n kh\u00fac \u0111\u1ec3 chi\u1ebfm l\u0129nh th\u1ecb ph\u1ea7n<\/figcaption><\/figure><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">4.3. Chuy\u00ean m\u00f4n h\u00f3a tuy\u1ec3n ch\u1ecdn<\/h3>\n\n\n\n<p>Theo c\u00e1ch n\u00e0y th\u00ec doanh nghi\u1ec7p c\u00f3 th\u1ec3 ch\u1ecdn m\u1ed9t s\u1ed1 ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng ri\u00eang bi\u1ec7t. M\u1ed7i ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng s\u1ebd c\u00f3 s\u1ee9c h\u1ea5p d\u1eabn c\u0169ng nh\u01b0 ph\u00f9 h\u1ee3p v\u1edbi m\u1ee5c ti\u00eau, th\u1ebf m\u1ea1nh c\u1ee7a doanh nghi\u1ec7p.<\/p>\n\n\n\n<p>Chuy\u00ean m\u00f4n h\u00f3a tuy\u1ec3n ch\u1ecdn gi\u00fap doanh nghi\u1ec7p \u00edt g\u1eb7p r\u1ee7i ro h\u01a1n trong kinh doanh. Doanh nghi\u1ec7p s\u1ebd kh\u00f4ng g\u1eb7p ph\u1ea3i t\u00ecnh hu\u1ed1ng b\u1ecb \u0111\u1ed9ng nh\u01b0 c\u00e1ch t\u1eadp trung 1 ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng duy nh\u1ea5t m\u00e0 khi c\u00f3 \u0111o\u1ea1n th\u1ecb tr\u01b0\u1eddng n\u00e0o \u0111\u00f3 kh\u00f4ng c\u00f2n h\u1ea5p d\u1eabn n\u1eefa th\u00ec doanh nghi\u1ec7p v\u1eabn t\u00ecm ki\u1ebfm \u0111\u01b0\u1ee3c c\u00e1c \u0111o\u1ea1n th\u1ecb tr\u01b0\u1eddng kh\u00e1c.&nbsp;<\/p>\n\n\n\n<p>C\u00e1ch n\u00e0y \u0111\u00f2i h\u1ecfi doanh nghi\u1ec7p ph\u1ea3i c\u00f3 ti\u1ec1m l\u1ef1c kh\u00e1 l\u1edbn \u0111\u1ec3 th\u1ecfa m\u00e3n \u0111\u01b0\u1ee3c nhu c\u1ea7u c\u1ee7a nhi\u1ec1u ph\u00e2n \u0111o\u1ea1n th\u1ecb tr\u01b0\u1eddng kh\u00e1c nhau. B\u1edfi v\u00ec n\u1ebfu doanh nghi\u1ec7p kh\u00f4ng \u0111\u1ee7 kh\u1ea3 n\u0103ng \u0111\u00e1p \u1ee9ng s\u1ebd ch\u1ec9 chi\u1ebfm l\u0129nh \u0111\u01b0\u1ee3c m\u1ed9t th\u1ecb ph\u1ea7n nh\u1ecf, kh\u00f4ng th\u1ec3 th\u00e0nh c\u00f4ng \u0111\u01b0\u1ee3c ho\u1eb7c khi ch\u1ec9 t\u1eadp trung cho m\u1ed9t \u0111o\u1ea1n th\u1ecb tr\u01b0\u1eddng n\u00e0y m\u00e0 b\u1ecf qu\u00ean \u0111o\u1ea1n th\u1ecb tr\u01b0\u1eddng kh\u00e1c th\u00ec s\u1ebd g\u00e2y l\u00e3ng ph\u00ed v\u1ed1n \u0111\u1ea7u t\u01b0 m\u00e0 kh\u00f4ng thu \u0111\u01b0\u1ee3c hi\u1ec7u qu\u1ea3.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">4.4. Chuy\u00ean m\u00f4n h\u00f3a theo \u0111\u1eb7c t\u00ednh s\u1ea3n ph\u1ea9m<\/h3>\n\n\n\n<p>Khi doanh nghi\u1ec7p \u00e1p d\u1ee5ng <strong>c\u00e1ch x\u00e1c \u0111\u1ecbnh th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau<\/strong> n\u00e0y th\u00ec s\u1ebd ch\u1ec9 ch\u00fa tr\u1ecdng v\u00e0o m\u1ed9t s\u1ea3n ph\u1ea9m duy nh\u1ea5t. \u0110\u1ed3ng th\u1eddi s\u1ebd th\u1ef1c hi\u1ec7n hi\u1ec7u ch\u1ec9nh c\u00e1c \u0111\u1eb7c t\u00ednh \u0111\u1ec3 ph\u00f9 h\u1ee3p v\u1edbi nhi\u1ec1u ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng.<\/p>\n\n\n\n<p>Nhi\u1ec1u doanh nghi\u1ec7p l\u1ef1a ch\u1ecdn c\u00e1ch n\u00e0y v\u00ec kh\u00f4ng ph\u1ea3i \u0111\u1ea7u t\u01b0 nhi\u1ec1u v\u00e0o c\u00f4ng \u0111o\u1ea1n s\u1ea3n xu\u1ea5t s\u1ea3n ph\u1ea9m do s\u1ea3n ph\u1ea9m \u0111\u1ec1u gi\u1ed1ng nhau \u1edf t\u1ea5t c\u1ea3 c\u00e1c ph\u00e2n \u0111o\u1ea1n th\u1ecb tr\u01b0\u1eddng. Nh\u1edd v\u1eady m\u00e0 c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng hi\u1ec7u qu\u1ea3 ngu\u1ed3n v\u1ed1n, ti\u1ebft ki\u1ec7m chi ph\u00ed, th\u1eddi gian t\u1ed1i \u01b0u.<\/p>\n\n\n\n<p>Tuy nhi\u00ean chuy\u00ean m\u00f4n h\u00f3a theo \u0111\u1eb7c t\u00ednh s\u1ea3n ph\u1ea9m c\u0169ng c\u00f3 nh\u1eefng h\u1ea1n ch\u1ebf nh\u1ea5t \u0111\u1ecbnh. \u0110\u00f3 l\u00e0 khi th\u1ecb tr\u01b0\u1eddng xu\u1ea5t hi\u1ec7n s\u1ea3n ph\u1ea9m m\u1edbi \u00e1p d\u1ee5ng c\u00f4ng ngh\u1ec7 hi\u1ec7n \u0111\u1ea1i h\u01a1n \u0111\u1ec3 s\u1ea3n xu\u1ea5t v\u00e0 c\u00f3 th\u1ec3 thay th\u1ebf ho\u00e0n to\u00e0n s\u1ea3n ph\u1ea9m c\u1ee7a doanh nghi\u1ec7p \u0111ang cung c\u1ea5p. V\u1eady th\u00ec doanh nghi\u1ec7p c\u1ee7a b\u1ea1n s\u1ebd m\u1ea5t to\u00e0n b\u1ed9 th\u1ecb ph\u1ea7n n\u1ebfu kh\u00f4ng c\u00f3 ph\u01b0\u01a1ng \u00e1n d\u1ef1 ph\u00f2ng k\u1ecbp th\u1eddi.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">4.5. Chuy\u00ean m\u00f4n h\u00f3a theo \u0111\u1eb7c t\u00ednh th\u1ecb tr\u01b0\u1eddng<\/h3>\n\n\n\n<p>Doanh nghi\u1ec7p t\u1eadp trung ph\u1ee5c v\u1ee5 nhu c\u1ea7u c\u1ee7a m\u1ed9t <strong>th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau<\/strong> duy nh\u1ea5t v\u00e0 ph\u00e1t tri\u1ec3n \u0111a d\u1ea1ng c\u00e1c s\u1ea3n ph\u1ea9m kh\u00e1c nhau \u0111\u1ec3 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee7a th\u1ecb tr\u01b0\u1eddng n\u00e0y. V\u1edbi c\u00e1ch n\u00e0y s\u1ebd gi\u00fap doanh nghi\u1ec7p d\u00e0nh \u0111\u01b0\u1ee3c danh ti\u1ebfng, tr\u1edf th\u00e0nh m\u1ed9t \u0111\u1ecba ch\u1ec9 \u0111\u00e1ng tin v\u00e0 chi\u1ebfm l\u0129nh \u0111\u01b0\u1ee3c th\u1ecb ph\u1ea7n l\u1edbn trong ph\u00e2n kh\u00fac n\u00e0y. Song c\u0169ng ti\u1ec1m \u1ea9n r\u1ee7i ro l\u00e0 n\u1ebfu c\u00f3 \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh qu\u00e1 m\u1ea1nh nh\u1ea3y v\u00e0o ho\u1eb7c doanh nghi\u1ec7p b\u1ecb d\u00ednh ph\u1ed1t, kh\u00e1ch h\u00e0ng quay l\u01b0ng th\u00ec to\u00e0n b\u1ed9 ph\u00e2n \u0111o\u1ea1n th\u1ecb tr\u01b0\u1eddng \u0111\u00f3 kh\u00f4ng s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m c\u1ee7a doanh nghi\u1ec7p n\u1eefa d\u1eabn \u0111\u1ebfn t\u1ed5n th\u1ea5t c\u1ef1c l\u1edbn.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">5. Nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c marketing h\u01b0\u1edbng \u0111\u1ebfn th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau<\/h2>\n\n\n\n<p>Sau khi \u0111\u00e3 ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng v\u00e0 x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c c\u00e1c ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau th\u00ec doanh nghi\u1ec7p c\u1ea7n ph\u1ea3i \u0111\u01b0a ra nh\u1eefng <meta charset=\"utf-8\">chi\u1ebfn l\u01b0\u1ee3c marketing ph\u00f9 h\u1ee3p \u0111\u1ec3 nhanh ch\u00f3ng \u0111\u01b0a s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5 \u0111\u1ebfn tay ng\u01b0\u1eddi ti\u00eau d\u00f9ng, c\u00f3 \u0111\u01b0\u1ee3c th\u1ecb ph\u1ea7n v\u00e0 mang l\u1ea1i doanh thu cho doanh nghi\u1ec7p.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/stawell-wordpress.sgp1.cdn.digitaloceanspaces.com\/wp-content\/uploads\/2021\/08\/chien-luoc-marketing-huong-den-thi-truong-muc-tieu.jpg\" alt=\"chi\u1ebfn l\u01b0\u1ee3c marketing x\u00e2y d\u1ef1ng th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau\" class=\"wp-image-9279\" width=\"768\" height=\"538\" srcset=\"https:\/\/stawell-wordpress.sgp1.digitaloceanspaces.com\/wp-content\/uploads\/2021\/08\/chien-luoc-marketing-huong-den-thi-truong-muc-tieu.jpg 1024w, https:\/\/stawell-wordpress.sgp1.digitaloceanspaces.com\/wp-content\/uploads\/2021\/08\/chien-luoc-marketing-huong-den-thi-truong-muc-tieu.jpg 300w, https:\/\/stawell-wordpress.sgp1.digitaloceanspaces.com\/wp-content\/uploads\/2021\/08\/chien-luoc-marketing-huong-den-thi-truong-muc-tieu.jpg 768w, https:\/\/stawell-wordpress.sgp1.digitaloceanspaces.com\/wp-content\/uploads\/2021\/08\/chien-luoc-marketing-huong-den-thi-truong-muc-tieu.jpg 600w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><figcaption>Nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c marketing x\u00e2y d\u1ef1ng th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau<\/figcaption><\/figure><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">5.1. Chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb kh\u00f4ng ph\u00e2n bi\u1ec7t (\u0111\u1ea1i tr\u00e0)<\/h3>\n\n\n\n<p>\u0110\u00e2y l\u00e0 chi\u1ebfn l\u01b0\u1ee3c m\u00e0 doanh nghi\u1ec7p s\u1ebd ph\u1ee5c v\u1ee5 to\u00e0n b\u1ed9 th\u1ecb tr\u01b0\u1eddng m\u1ed9t s\u1ea3n ph\u1ea9m v\u00e0 th\u1ef1c hi\u1ec7n chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb chung cho to\u00e0n b\u1ed9 th\u1ecb tr\u01b0\u1eddng \u0111\u00f3 theo h\u01b0\u1edbng \u0111\u1ea1i tr\u00e0 kh\u00f4ng c\u00f3 s\u1ef1 ph\u00e2n bi\u1ec7t v\u1ec1 ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng n\u00e0o.<\/p>\n\n\n\n<p>L\u1ef1a ch\u1ecdn chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb kh\u00f4ng ph\u00e2n bi\u1ec7t th\u00ec doanh nghi\u1ec7p c\u00f3 th\u1ec3 theo \u0111u\u1ed5i to\u00e0n b\u1ed9 th\u1ecb tr\u01b0\u1eddng v\u1edbi m\u1ed9t m\u1eb7t h\u00e0ng, m\u1ed9t s\u1ea3n ph\u1ea9m v\u00e0 m\u1ed9t ch\u01b0\u01a1ng tr\u00ecnh ti\u1ebfp th\u1ecb h\u01b0\u1edbng t\u1edbi \u0111\u1ea1i \u0111a s\u1ed1 kh\u00e1ch h\u00e0ng. T\u1eeb \u0111\u00f3 x\u00e2y d\u1ef1ng h\u00ecnh \u1ea3nh ho\u00e0n h\u1ea3o v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u cho doanh nghi\u1ec7p.<\/p>\n\n\n\n<p>\u01afu \u0111i\u1ec3m c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c n\u00e0y l\u00e0 gi\u00fap doanh nghi\u1ec7p ti\u1ebft ki\u1ec7m t\u1ed1i \u0111a chi ph\u00ed nh\u1edd khai th\u00e1c \u0111\u01b0\u1ee3c l\u1ee3i th\u1ebf v\u1ec1&nbsp; quy m\u00f4, s\u1ea3n xu\u1ea5t v\u00e0 ph\u00e2n ph\u1ed1i. \u0110\u1ed3ng th\u1eddi c\u00f2n c\u00f3 th\u1ec3 h\u1ea1 th\u1ea5p gi\u00e1 th\u00e0nh s\u1ea3n ph\u1ea9m \u0111\u1ec3 ph\u1ee5c v\u1ee5 th\u1ecb tr\u01b0\u1eddng r\u1ed9ng l\u1edbn.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">5.2. Chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb ph\u00e2n bi\u1ec7t (nhi\u1ec1u ph\u00e2n kh\u00fac)<\/h3>\n\n\n\n<p>Chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb ph\u00e2n bi\u1ec7t l\u00e0 chi\u1ebfn l\u01b0\u1ee3c m\u00e0 doanh nghi\u1ec7p s\u1ebd l\u1ef1a ch\u1ecdn nhi\u1ec1u ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng v\u00e0 ph\u1ee5c v\u1ee5 m\u1ed7i ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng \u0111\u00e3 ch\u1ecdn b\u1eb1ng m\u1ed9t s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5 c\u00f9ng chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb ri\u00eang.<\/p>\n\n\n\n<p>V\u1edbi chi\u1ebfn l\u01b0\u1ee3c n\u00e0y doanh nghi\u1ec7p c\u00f3 th\u1ec3 t\u1eadn d\u1ee5ng c\u01a1 h\u1ed9i \u0111\u1ec3 ti\u1ebfp th\u1ecb, qu\u1ea3ng b\u00e1 t\u1ed1t h\u01a1n, thi\u1ebft k\u1ebf \u0111\u01b0\u1ee3c chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb ph\u00f9 h\u1ee3p v\u1edbi m\u1ee5c ti\u00eau. T\u1ef1 \u0111i\u1ec1u ch\u1ec9nh \u0111\u01b0\u1ee3c c\u00e1c n\u1ed9i dung v\u1ec1 gi\u00e1 c\u1ea3, k\u00eanh ph\u00e2n ph\u1ed1i v\u00e0 qu\u1ea3ng c\u00e1o \u0111\u1ec3 ti\u1ebfp c\u1eadn th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau c\u1ee7a doanh nghi\u1ec7p \u0111\u01b0\u1ee3c hi\u1ec7u qu\u1ea3 nh\u1ea5t.<\/p>\n\n\n\n<p>B\u00ean c\u1ea1nh \u0111\u00f3 chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb ph\u00e2n bi\u1ec7t mang \u0111\u1ebfn \u01b0u \u0111i\u1ec3m v\u01b0\u1ee3t tr\u1ed9i trong vi\u1ec7c \u0111\u00e1p \u1ee9ng nhu c\u1ea7u, mong mu\u1ed1n v\u00e0 th\u1ecb hi\u1ebfu \u0111a d\u1ea1ng c\u1ee7a kh\u00e1ch h\u00e0ng. Tuy nhi\u00ean h\u1ea1n ch\u1ebf c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c n\u00e0y l\u00e0 doanh nghi\u1ec7p ph\u1ea3i \u0111\u1ed1i m\u1eb7t v\u1edbi chi ph\u00ed t\u0103ng cao trong qu\u00e1 tr\u00ecnh s\u1ea3n xu\u1ea5t v\u00e0 ti\u1ebfp th\u1ecb.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">5.3. Chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb t\u1eadp trung (th\u1ecb tr\u01b0\u1eddng ng\u00e1ch)<\/h3>\n\n\n\n<p>Chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb t\u1eadp trung l\u00e0 chi\u1ebfn l\u01b0\u1ee3c m\u00e0 doanh nghi\u1ec7p l\u1ef1a ch\u1ecdn m\u1ed9t ho\u1eb7c m\u1ed9t s\u1ed1 \u00edt ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng. Trong \u0111\u00f3 m\u1ed7i ph\u00e2n kh\u00fac \u0111\u01b0\u1ee3c ph\u1ee5c v\u1ee5 b\u1edfi m\u1ed9t lo\u1ea1i s\u1ea3n ph\u1ea9m v\u00e0 chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb ri\u00eang, h\u01b0\u1edbng \u0111\u1ebfn m\u1ee5c ti\u00eau l\u00e0 chi\u1ebfm l\u0129nh \u0111\u01b0\u1ee3c th\u1ecb ph\u1ea7n l\u1edbn t\u1ea1i ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng m\u00e0 doanh nghi\u1ec7p \u0111\u00e3 ch\u1ecdn.<\/p>\n\n\n\n<p>\u01afu \u0111i\u1ec3m c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c <strong>th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau<\/strong> n\u00e0y l\u00e0 gi\u00fap doanh nghi\u1ec7p d\u00e0nh \u0111\u01b0\u1ee3c v\u1ecb tr\u00ed v\u1eefng ch\u1eafc trong ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng \u0111\u00e3 l\u1ef1a ch\u1ecdn. B\u00ean c\u1ea1nh \u0111\u00f3 nh\u1edd chuy\u00ean m\u00f4n h\u00f3a s\u1ea3n xu\u1ea5t v\u00e0 k\u00eanh ph\u00e2n ph\u1ed1i n\u00ean v\u1eeba ti\u1ebft ki\u1ec7m \u0111\u01b0\u1ee3c chi ph\u00ed v\u1eeba t\u0103ng t\u1ef7 su\u1ea5t l\u1ee3i nhu\u1eadn cho doanh nghi\u1ec7p.<\/p>\n\n\n\n<p>Nh\u01b0\u1ee3c \u0111i\u1ec3m c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c n\u00e0y l\u00e0 n\u1ebfu c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh l\u1edbn tham gia v\u00e0o ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng th\u00ec doanh nghi\u1ec7p s\u1ebd g\u1eb7p nhi\u1ec1u kh\u00f3 kh\u0103n.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">5.4. Chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb vi m\u00f4 (c\u00e1 nh\u00e2n v\u00e0 b\u1ea3n \u0111\u1ecba h\u00f3a)<\/h3>\n\n\n\n<p>\u0110\u00e2y l\u00e0 chi\u1ebfn l\u01b0\u1ee3c m\u00e0 doanh nghi\u1ec7p s\u1ebd cung c\u1ea5p c\u00e1c s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5 theo nhu c\u1ea7u c\u1ee7a t\u1eebng kh\u00e1ch h\u00e0ng kh\u00e1c nhau ho\u1eb7c m\u1ed9t nh\u00f3m nh\u1ecf kh\u00e1ch h\u00e0ng trong m\u1ed9t ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/stawell-wordpress.sgp1.cdn.digitaloceanspaces.com\/wp-content\/uploads\/2021\/08\/chon-chien-luoc-marketing-phu-hop-voi-thi-truong-muc-tieu.jpg\" alt=\"T\u00f9y lo\u1ea1i th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau m\u00e0 c\u00f3 chi\u1ebfn l\u01b0\u1ee3c marketing ph\u00f9 h\u1ee3p\" class=\"wp-image-9280\" width=\"767\" height=\"512\" srcset=\"https:\/\/stawell-wordpress.sgp1.digitaloceanspaces.com\/wp-content\/uploads\/2021\/08\/chon-chien-luoc-marketing-phu-hop-voi-thi-truong-muc-tieu.jpg 1023w, https:\/\/stawell-wordpress.sgp1.digitaloceanspaces.com\/wp-content\/uploads\/2021\/08\/chon-chien-luoc-marketing-phu-hop-voi-thi-truong-muc-tieu.jpg 300w, https:\/\/stawell-wordpress.sgp1.digitaloceanspaces.com\/wp-content\/uploads\/2021\/08\/chon-chien-luoc-marketing-phu-hop-voi-thi-truong-muc-tieu.jpg 768w, https:\/\/stawell-wordpress.sgp1.digitaloceanspaces.com\/wp-content\/uploads\/2021\/08\/chon-chien-luoc-marketing-phu-hop-voi-thi-truong-muc-tieu.jpg 600w\" sizes=\"auto, (max-width: 767px) 100vw, 767px\" \/><figcaption>T\u00f9y lo\u1ea1i th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau m\u00e0 c\u00f3 chi\u1ebfn l\u01b0\u1ee3c marketing ph\u00f9 h\u1ee3p<\/figcaption><\/figure><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">6. M\u1ed9t s\u1ed1 v\u00ed d\u1ee5 v\u1ec1 th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau c\u1ee7a c\u00e1c th\u01b0\u01a1ng hi\u1ec7u<\/h2>\n\n\n\n<p>Doanh nghi\u1ec7p t\u1eadp trung v\u00e0o <strong>th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau v\u00e0 kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau<\/strong> l\u00e0 m\u1ed9t trong nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c quan tr\u1ecdng v\u00e0 mang \u0111\u1ebfn hi\u1ec7u qu\u1ea3 kinh doanh t\u1ed1t h\u01a1n. Sau \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 v\u00ed d\u1ee5 c\u1ee7a c\u00e1c th\u01b0\u01a1ng hi\u1ec7u tr\u00ean th\u1ecb tr\u01b0\u1eddng.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">6.1. Th\u01b0\u01a1ng hi\u1ec7u McDonald<\/h3>\n\n\n\n<p>Th\u01b0\u01a1ng hi\u1ec7u McDonald l\u1ef1a ch\u1ecdn th\u1ecb tr\u01b0\u1eddng c\u1ee7a h\u1ecd nh\u1eafm v\u00e0o 2 ch\u00ednh:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u0111\u1ed9 tu\u1ed5i t\u1eeb 16 \u2013 29 tu\u1ed5i. H\u1ecd l\u00e0 nh\u1eefng thanh thi\u1ebfu ni\u00ean tr\u1ebb tu\u1ed5i, th\u00edch l\u1ed1i s\u1ed1ng hi\u1ec7n \u0111\u1ea1i, nhanh g\u1ecdn. Nh\u00f3m kh\u00e1ch h\u00e0ng n\u00e0y l\u00e0 nh\u1eefng ng\u01b0\u1eddi c\u00f3 m\u1ed9t m\u1ee9c thu nh\u1eadp trung b\u00ecnh n\u00ean h\u1ecd c\u0169ng d\u1ec5 d\u00e0ng l\u1ef1a ch\u1ecdn McDonald l\u00e0m \u0111\u1ecba \u0111i\u1ec3m \u0103n u\u1ed1ng.<\/li><li>Tr\u1ebb em c\u00f3 \u0111\u1ed9 tu\u1ed5i t\u1eeb 5 \u2013 14 tu\u1ed5i. T\u1ea1i sao l\u1ea1i ch\u1ecdn \u0111\u1ed1i t\u01b0\u1ee3ng n\u00e0y? B\u1edfi v\u00ec nh\u00e0 h\u00e0ng th\u1ee9c \u0103n nhanh McDonald cho r\u1eb1ng tr\u1ebb em l\u00e0 l\u1ee9a tu\u1ed5i c\u00f3 \u0111\u1eb7c t\u00ednh t\u00f2 m\u00f2, th\u00edch m\u1edbi l\u1ea1 v\u00e0 \u0111\u1eb7c bi\u1ec7t l\u00e0 ch\u00fang th\u00edch \u0103n nh\u1eefng m\u00f3n \u0103n ki\u1ec3u T\u00e2y gi\u00f2n ngon, nhi\u1ec1u d\u1ea7u m\u1ee1. V\u00ec th\u1ebf vi\u1ec7c \u201cv\u00f2i v\u0129nh\u201d b\u1ed1 m\u1eb9 mua \u0111\u1ed3 \u0103n nhanh sau m\u1ed7i bu\u1ed5i tan tr\u01b0\u1eddng hay nh\u1eefng d\u1ecbp cu\u1ed1i tu\u1ea7n l\u00e0 \u0111i\u1ec1u kh\u00f4ng th\u1ec3 tr\u00e1nh kh\u1ecfi.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">6.2. T\u1eadp \u0111o\u00e0n Vingroup<\/h3>\n\n\n\n<p>T\u1eadp \u0111o\u00e0n Vingroup n\u1ed5i ti\u1ebfng v\u1edbi nhi\u1ec1u l\u0129nh v\u1ef1c kh\u00e1c nhau, \u0111i\u1ec3n h\u00ecnh ch\u00fang ta c\u00f3 th\u1ec3 k\u1ec3 t\u1edbi b\u1ea5t \u0111\u1ed9ng s\u1ea3n. Vingroup l\u1ef1a ch\u1ecdn c\u00e1c th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau kh\u00e1c nhau cho t\u1eebng s\u1ea3n ph\u1ea9m c\u1ee7a h\u1ecd, v\u00ed d\u1ee5 nh\u01b0: <\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>VinPearl h\u1ec7 th\u1ed1ng ngh\u1ec9 d\u01b0\u1ee1ng cao c\u1ea5p 5 sao d\u00e0nh cho kh\u00e1ch h\u00e0ng c\u00f3 \u0111i\u1ec1u ki\u1ec7n.<\/li><li>VinHome l\u00e0 m\u00f4 h\u00ecnh c\u0103n h\u1ed9 d\u00e0nh cho nh\u1eefng gia \u0111\u00ecnh c\u00f3 thu nh\u1eadp trung b\u00ecnh tr\u1edf l\u00ean.<\/li><li>VinCity l\u00e0 m\u00f4 h\u00ecnh c\u0103n h\u1ed9 d\u00e0nh cho c\u00e1c gia \u0111\u00ecnh c\u00f3 thu nh\u1eadp \u1edf m\u1ee9c trung b\u00ecnh th\u1ea5p.<\/li><\/ul>\n\n\n\n<p>C\u00f3 th\u1ec3 th\u1ea5y, b\u1eb1ng vi\u1ec7c x\u00e1c \u0111\u1ecbnh \u0111\u00fang th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau, m\u1ed7i s\u1ea3n ph\u1ea9m c\u1ee7a Vingroup \u0111\u1ec1u mang l\u1ea1i hi\u1ec7u qu\u1ea3 kinh doanh cao v\u00e0 \u0111\u01b0\u1ee3c \u0111\u00f4ng \u0111\u1ea3o kh\u00e1ch h\u00e0ng \u0111\u00f3n nh\u1eadn.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">6.3. T\u1eadp \u0111o\u00e0n vi\u1ec5n th\u00f4ng Viettel<\/h3>\n\n\n\n<p>Viettel l\u00e0 t\u1eadp \u0111o\u00e0n vi\u1ec5n th\u00f4ng qu\u00e2n \u0111\u1ed9i v\u1edbi th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau l\u00e0 cung c\u1ea5p s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5 vi\u1ec5n th\u00f4ng gi\u00e1 r\u1ebb n\u00ean th\u1ecb tr\u01b0\u1eddng r\u1ea5t r\u1ed9ng, ph\u00f9 h\u1ee3p v\u1edbi m\u1ecdi \u0111\u1ed1i t\u01b0\u1ee3ng k\u1ec3 c\u1ea3 \u0111\u1ed1i t\u01b0\u1ee3ng c\u00f3 thu nh\u1eadp th\u1ea5p. \u0110\u00e2y ch\u00ednh l\u00e0 ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng c\u1ef1c k\u1ef3 ti\u1ec1m n\u0103ng v\u00e0 s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5 vi\u1ec5n th\u00f4ng l\u1ea1i \u00edt c\u00f3 \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh, ch\u00ednh nh\u1edd l\u1ef1a ch\u1ecdn chi\u1ebfn l\u01b0\u1ee3c \u0111\u00fang \u0111\u1eafn \u0111\u00e3 t\u1ea1o th\u00e0nh c\u00f4ng cho Viettel.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">6.4. Th\u01b0\u01a1ng hi\u1ec7u s\u1eefa Vinamilk<\/h3>\n\n\n\n<p>Vinamilk \u0111\u00e3 th\u00e0nh c\u00f4ng khi l\u1ef1a ch\u1ecdn th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau nh\u1eafm v\u00e0o \u0111\u1ed9 tu\u1ed5i thi\u1ebfu nhi v\u00e0 thi\u1ebfu ni\u00ean. B\u1edfi l\u1ee9a tu\u1ed5i n\u00e0y c\u00f3 nhu c\u1ea7u v\u00e0 ti\u00eau d\u00f9ng s\u1eefa c\u0169ng nh\u01b0 c\u00e1c s\u1ea3n ph\u1ea9m t\u1eeb s\u1eefa l\u00e0 r\u1ea5t l\u1edbn. \u0110\u1ebfn nay sau h\u01a1n 20 n\u0103m ho\u1ea1t \u0111\u1ed9ng th\u01b0\u01a1ng hi\u1ec7u Vinamilk \u0111ang ng\u00e0y c\u00e0ng ph\u00e1t tri\u1ec3n chi\u1ebfm th\u1ecb ph\u1ea7n l\u1edbn nh\u1ea5t t\u1ea1i th\u1ecb tr\u01b0\u1eddng s\u1eefa c\u1ee7a Vi\u1ec7t Nam.<\/p>\n\n\n<div style=\"border-radius: 4px; border: 1px solid #0fd47b; display: flex; flex-direction: column; margin-bottom: 1rem\">\r\n<div style=\"background-image: linear-gradient(-30deg, #42E695, #3BB2B8); border-top-left-radius: 4px; border-top-right-radius: 4px; color: white; padding: 1rem;\">H\u00e3y <strong> HI\u1ec2U KH\u00c1CH H\u00c0NG <\/strong> tr\u01b0\u1edbc khi <strong> \u0110\u1ed0I TH\u1ee6 <\/strong> c\u1ee7a b\u1ea1n l\u00e0m \u0111i\u1ec1u \u0111\u00f3!<\/div>\r\n<strong style=\"padding: 1rem 1rem 0 1rem;\">Khaosat.me - L\u1eafng nghe \u0111\u1ec3 th\u00e0nh c\u00f4ng<\/strong>\r\n<div style=\"padding: 0.5rem\">\r\n<ul style=\"margin: 0\">\r\n<li>Hotline: <strong>0837 12 32 32<\/strong><\/li>\r\n<li>Email: support@khaosat.me<\/li>\r\n<li>Website: <a href= \" https:\/\/khaosat.me\/ \" > Khaosat.me <\/a><\/li>\r\n<\/ul>\r\n<\/div>\r\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">7. K\u1ebft Lu\u1eadn<\/h2>\n\n\n\n<p>Sau b\u00e0i vi\u1ebft n\u00e0y ch\u1eafc ch\u1eafn c\u00e1c b\u1ea1n \u0111\u00e3 c\u00f3 th\u1ec3 bi\u1ebft r\u00f5 \u0111\u01b0\u1ee3c <strong>th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau l\u00e0 g\u00ec?<\/strong> Vai tr\u00f2, l\u1ee3i \u00edch c\u0169ng nh\u01b0 c\u00e1ch x\u00e1c \u0111\u1ecbnh th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau cho doanh nghi\u1ec7p. \u0110\u00e2y l\u00e0 chi\u1ebfn l\u01b0\u1ee3c c\u1ef1c k\u1ef3 quan tr\u1ecdng \u0111\u1ec3 gi\u00fap doanh nghi\u1ec7p kinh doanh hi\u1ec7u qu\u1ea3 t\u1ea1o d\u1ef1ng th\u00e0nh c\u00f4ng v\u00e0 chi\u1ebfm l\u0129nh th\u1ecb ph\u1ea7n l\u1edbn tr\u00ean th\u1ecb tr\u01b0\u1eddng. Ch\u00fac b\u1ea1n th\u00e0nh c\u00f4ng v\u1edbi chi\u1ebfn l\u01b0\u1ee3c l\u1ef1a ch\u1ecdn th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau cho doanh nghi\u1ec7p m\u00ecnh!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>S\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n c\u00f3 s\u1ee9c h\u1ea5p d\u1eabn l\u1edbn, th\u1ebf nh\u01b0ng li\u1ec7u c\u00f3 ph\u1ea3i t\u1ea5t c\u1ea3 kh\u00e1ch&#8230;<\/p>\n","protected":false},"author":7,"featured_media":9287,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[29,1862],"tags":[],"yst_prominent_words":[183,95,71],"class_list":["post-8838","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kien-thuc","category-nghien-cuu-thi-truong","content-wrap"],"_links":{"self":[{"href":"https:\/\/khaosat.me\/blog\/wp-json\/wp\/v2\/posts\/8838","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/khaosat.me\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/khaosat.me\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/khaosat.me\/blog\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/khaosat.me\/blog\/wp-json\/wp\/v2\/comments?post=8838"}],"version-history":[{"count":36,"href":"https:\/\/khaosat.me\/blog\/wp-json\/wp\/v2\/posts\/8838\/revisions"}],"predecessor-version":[{"id":11388,"href":"https:\/\/khaosat.me\/blog\/wp-json\/wp\/v2\/posts\/8838\/revisions\/11388"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/khaosat.me\/blog\/wp-json\/wp\/v2\/media\/9287"}],"wp:attachment":[{"href":"https:\/\/khaosat.me\/blog\/wp-json\/wp\/v2\/media?parent=8838"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/khaosat.me\/blog\/wp-json\/wp\/v2\/categories?post=8838"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/khaosat.me\/blog\/wp-json\/wp\/v2\/tags?post=8838"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/khaosat.me\/blog\/wp-json\/wp\/v2\/yst_prominent_words?post=8838"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}